Quote Originally Posted by Klondyke View Post
Take for instance the packaging all the Ipads, IPhones are sold in, x-times larger than it needs. Not all these kinds of paper box are recyclable, the beautiful promotion booklets either.
As part of a team I am working on a new manufacturing process whereby we hopefully can produce rigid plastic packaging 35% lighter then existing packaging without sacrificing the dynamic performance of the product.
35% lighter means less raw material, less waste and a commercially cheaper packaging to the end user. If we are successful a win win for everyone including the environment.

We will then target cardboard packaging using our process as a means to replace paper with a plastic moulded alternative.