For those that beleive the bookies may have a better feel. Here is a comparison between the amounts bet the for leave and remain punters.

Apparently the remain voters bet higher sums per bet as compared to the remain voters who have many more bets but for smaller sums.

One way, again to "persuade" the betting voter?

Something Strange Emerges When Looking Behind The "Brexit" Bookie Odds | Zero Hedge

"Talking to CNBC, Shaddik quantified the latest odds, which not surprisingly, put Remain's chances of success some three times greater than those of Leave: "at the moment, the odds are suggesting there is a 76 percent chance the U.K. will vote to stay in the European Union", once again caveating that this is "despite the polls still showing this is more or less a dead heat."

But is that really the case?


When one looks at the actual dynamics within the bookies, an odd divergence emerges. As Shaddick said, when looking at the underlying flows determining bookie odds, there is a very clear divergence when it comes to number of bets versus the amount of any given bet: "Although Ladbrokes has received a higher volume of bets to leave the EU, those making a punt on remain were placing higher financially larger. Shaddick revealed the average stake on a bet to remain was £450, compared to £75 on a bet to leave."
In other words, a few large bettors are skewing the bookie odds dramatically in the favor of Remain, even as the mass of bettors is betting on Leave, albeit with smaller cash amounts. Another way of putting it: a substantially outsized influence by a wealthy minority over the poor majority, just like in every other aspect of life.

Moments ago Ladbrokes confirmed as much when it pointed out that while the probability of Brexit remains at only 24%, two thirds or 62% of all bets being placed today are for Leave, the same as yesterday."