AI Overview
Dubai chocolate is expensive due to a combination of factors, including the use of high-quality, often imported, ingredients, the artisanal, labor-intensive production process, and its popularity fueled by social media, which drives up demand and perceived exclusivity.
Here's a more detailed breakdown:
Premium Ingredients:
Dubai chocolate often features high-quality Belgian or Swiss milk chocolate, alongside premium ingredients like hand-picked pistachios, knafeh (a shredded pastry), and sometimes even edible gold, according to BBC News and TryAladdin.com.
Artisanal Production:
The chocolate is typically handmade, with a focus on detail and quality, which increases production time and costs compared to mass-produced chocolate.
Social Media Hype:
The chocolate's popularity surged on platforms like TikTok, creating a viral trend and driving up demand, especially for the original Dubai-based brand, says Euronews.com.
Exclusivity:
The original Dubai chocolate is primarily sold within the UAE, and even inspired versions tend to be produced in limited quantities, adding to their perceived value and price.
Overseas Shipping:
When sold internationally, shipping and storage costs for the chocolate, which requires specific temperature control, further contribute to the high price.