Pop-up ad inventor Ethan Zuckerman says, ‘I’m sorry’

[Necron99]

Do you forgive him??

AFTER clogging computer screens with webcam girls and male enhancements for two decades, the inventor of the pop-up has finally apologised.
Ethan Zuckerman, the head of the Centre for Civic Media at MIT, developed the code for the first pop-up in the mid-90s while working as a programmer at web hosting service Tripod.com.
But in an apologetic essay at the Atlantic , the computer whiz insists he had no idea of the horrors the function would inflict.


Nerd.........

“At the end of the day, the business model that got us funded was advertising,” Zuckerman explained. “The model that got us acquired was analysing users’ personal homepages so we could better target ads to them. Along the way, we ended up creating one of the most hated tools in the advertiser’s toolkit: the pop-up ad.
“It was a way to associate an ad with a user’s page without putting it directly on the page, which advertisers worried would imply an association between their brand and the page’s content. Specifically, we came up with it when a major car company freaked out that they’d bought a banner ad on a page that celebrated anal sex. I wrote the code to launch the window and run an ad in it.”
A few weeks later Geocities used the code to introduce pop-ups, the coder said, and the internet’s ad-based business model was born.
“I’m sorry. Our intentions were good.”



Pop-up ad inventor Ethan Zuckerman says, ‘I’m sorry’ | News.com.au

[withnallstoke]

Bastard.

[Sumocakewalk]

He should be tormented for the rest of his days Clockwork Orange style - prop his eyes open and force him to view a monitor with endless annoying pop-ups 24 hours a day.

[Dillinger]

^while Withnall smashes his back doors in

[withnallstoke]

while Withnall smashes his back doors in

My duty.

[BaitongBoy]

Butt of course...

[titan]

if it wasn't him would of been another .

[withnallstoke]

First i would replace all the keys on his keyboard with metal spikes.
Then i would pop-up his back passage.
Then i would grab his girly hair.
And repeatedly smash his face into the keyboard,
Whilst shouting "how do you like that for a pop-up".

[titan]

lots folk on here never heard of a pop-up blocker ?

[BaitongBoy]

Butters is a pop-up bloke...

[withnallstoke]

lots folk on here never heard of a pop-up blocker ?

Much more fun buggering the inventor though.

[slackula]

Still no apology from the bastard who invented autoplay video?

I would not normally root for someone to get ass-raped by an elk (and then a camel (and then a moose)) but I would make an exception for the inventor of autoplay and then the geniuses who decided this was "an enhanced internet experience."

[withnallstoke]

I would make an exception for the inventor of autoplay and then the geniuses who decided this was "an enhanced internet experience."

Feel you there brother.

Can i go after the moose?

[thaimeme]

Bastard.

Yep..
Not buying any heart felt apology.

A bastard is as a bastard does.

[BaitongBoy]

the computer whiz insists he had no idea of the horrors the function would inflict.

And had he known, would he have still continued?...But, of course...

[nigelandjan]

lots folk on here never heard of a pop-up blocker ?

Beat me to it ,, Addblock+ does it for me , allows me to watch all the incoming Sky Sports etc I want on the planet just for the cost of my broadband , which is made even sweeter by the fact Sky provide my broadband