Kleenex has announced that it’s going to stop branding large boxes of tissues as “Mansize” after customers complained that the labelling was sexist.
More than 50 years ago, Kleenex launched “Kleenex For Men” with the tagline that the tissues can “stay strong when wet”.
However, for years consumers have aired their grievances over the brand’s insinuation that strength directly correlates with masculinity.
So sob off