Thread: Ford Aircon

Here's a little-known fact for automotive buffs, or just to dazzle your friends with your knowledge.

The four Goldberg brothers- Lowell, Norman, Hiram, and Max Goldberg, actually invented and developed the very first automobile air-conditioner.

On July 17, 1946 , the temperature in Detroit was 97 degrees.

The four brothers walked into the Ford Motor Co, and sweet-talked Henry Fords secretary into telling him that four gentlemen were there with the most exciting innovation in the auto industry since the electric starter.

Henry's curiosity was aroused, and he invited them into his office.

They refused and instead asked that he come out to the parking lot to their car.

They persuaded him to get into the car, which was about 130 degrees inside - they turned on the air conditioner, and the car cooled off immediately.

The old man got very excited and invited them back to the office, where he offered them $3 million for the patent.

The brothers refused, saying they would settle for $2 million, but they wanted the recognition by having a label stating, 'The Goldberg Air-Conditioner,' on the dashboard of each car in which it was installed.

Now old Henry was more than just a little anti-Jewish, and there was no way he was going to put a name like Goldberg on millions of Fords.

They haggled back and forth for about two hours - and finally agreed on $4 million, and that just their first names would be shown.


And so to this day, all Ford air conditioners show ....


Lo, Norm, Hi, and Max - on the controls.

Groan....

FFS ,